SouthernLINC Wireless - Press Release

SouthernLINC Wireless Supports Minor League Baseball Teams in Birmingham and Mobile, Ala.

ATLANTA – April 15, 2009 – SouthernLINC Wireless, a Southern Company (NYSE: SO), announced today that it is returning as the official wireless sponsor of the Birmingham Barons for the second consecutive year, and it is also supporting the Mobile BayBears this season. The Barons are the Double-A affiliate of the Chicago White Sox, whereas the BayBears are the Double-A affiliate of the Arizona Diamondbacks. Both teams play in Minor League Baseball’s Southern League.

“The Birmingham Barons’ mission is to provide fun and affordable family entertainment in a clean and safe environment,” said Bill Adema, director of sales for the Barons. “With a history dating back more than 120 years, the Barons rely on corporate sponsors like SouthernLINC Wireless to help make this mission possible in the community.”

As part of the company’s sponsorship investment with the Barons, the SouthernLINC Wireless logo is prominently displayed in Regions Park on the 12-by-40 monster sign in right field and on the scoreboard. Additionally, SouthernLINC Wireless is represented on the team’s Web site, on giveaway items, in the game program and on the pocket schedule, which is distributed to more than 350,000 people throughout the Birmingham area.

“As a regional carrier with a local, hometown focus, SouthernLINC Wireless understands the importance of supporting organizations in our footprint,” said Julie Pigott, vice president of marketing and customer support for SouthernLINC Wireless. “Continuing our support of the Barons and forming a new relationship with the BayBears is proof of our commitment to the cities of Birmingham and Mobile and the surrounding communities.”

As part of its inaugural year backing the Mobile BayBears, SouthernLINC Wireless is sponsoring the first Friday Night Fireworks of the season on April 17. That evening, the BayBears play the Carolina Mudcats at Hank Aaron Stadium starting at 7:05 p.m. The fireworks display follows the conclusion of the game.
“Our fans look forward to Friday Night Fireworks, and we depend on companies like SouthernLINC Wireless to help us continue this community crowd-pleaser,” said Mike Callahan, assistant general manager of corporate sales and entertainment for the BayBears.

In addition to sponsoring the April 17 fireworks display, SouthernLINC Wireless has a presence on the BayBears’ outfield billboard in Hank Aaron Stadium, on the marquee sign facing Interstate 65, on all game radio broadcasts and in Baseball City magazine, which is distributed to all game attendees and select businesses throughout the Mobile, Ala., area.

April 9 marked opening day throughout the league. In their opening homestand versus the Chattanooga Lookouts, the Barons were 4-1. They begin a five-game road series tonight against the Tennessee Smokies. The BayBears also went 4 for 5 in their opening series at the Huntsville Stars but were defeated 8-6 by the Mudcats in their home opener last evening. The Barons currently lead the Southern League South with a 4-1 record. Last night’s loss puts the BayBears at 4-2 on the season and half a game behind the Barons in the standings.

For additional information about each team or to purchase tickets, please visit www.barons.com or www.mobilebaybears.com.

About SouthernLINC Wireless

SouthernLINC Wireless, a Southern Company (NYSE: SO), is an Atlanta-based regional wireless carrier with network coverage in the major metro and rural areas of Alabama, Georgia, southeastern Mississippi and northwest Florida. SouthernLINC Wireless bundles multiple communication options, including Push To Talk two-way radio, cellular service, text messaging, wireless Internet access and wireless data, into one hand-held device. For more information on SouthernLINC Wireless, please call 1-800-818-LINC (5462) or visit www.southernlinc.com.

About Southern Company

With 4.4 million customers and more than 42,000 megawatts of generating capacity, Atlanta-based Southern Company is the premier energy company serving the Southeast. A leading U.S. producer of electricity, Southern Company owns electric utilities in four states and a growing competitive generation company, as well as fiber optics and wireless communications. Southern Company brands are known for excellent customer service, high reliability and retail electric prices that are significantly below the national average. Southern Company has been listed the top ranking U.S. electric service provider in customer satisfaction for nine consecutive years by the American Customer Satisfaction Index. Visit our Web site at www.southerncompany.com.